Writing
Long-form writing on design, product, and the occasional detour.
Nobody Asked for Sparkles
On the gap between AI that actually makes products better and AI features that exist just to be seen. Some hard-won pattern recognition from inside two very different companies.
How I Built This Site
The tools, the process, and the honest story of turning a two-week sprint into two months, plus what actually did the design work.
Enduring the Storm
On the noise around AI in design, and the one tension in product development that hasn't changed in a decade and won't.